About SismoWeb - Join the conversation
The internet and the impressive growth of the so-called social media have definitely transformed communication and, consequently, the way companies relate to their audiences.
In blogs, social networks and other spaces in web 2.0, consumers find and disseminate information and share opinions easily and fast. They are no longer a passive audience and have started to influence directly, in a positive or negative way, the image of brands, products and services.
To help companies learn all about what is being said about them on the internet, to monitor and engage in this valuable conversation, CDN Análise e Tendências has created SismoWeb – a web monitoring system. A marketing intelligence tool that monitors, analyzes and organizes the content generated by users on the social media.
SismoWeb can help your company to:
- Analyze who is your audience on the web: where and how they relate to your brand;
- Identify the positive and negative perceptions towards your brand;
- Understand which are the consumers’ motivations through their comments;
- Outline a strategy for online interaction;
- Map hot themes and topics;
- Identify opportunities for communication and marketing actions;
- Anticipate crisis situations;
- Answer questions, solve problems, provide clarification, and discuss solutions;
- Offer elements to support improvements in your company’s products and services;
- Adapt your website to the needs and expectations of many audiences;
- Map conversations about the competition.